Web Development

September 30, 2021

Google’s Core Web Vitals: What They Are, Why They’re Important, and How You Can Use Them to Get Ahead of the Competition

If you’re a business owner with a web presence, you know how stressful it is to increase and maintain your ranking on Google, and how…

February 5, 2021

An Ecommerce Usability Case Study: Checksforless.com

Checks For Less (CFL) is a family-owned Maine business that has grown into one of the country’s largest printers of custom business checks. Like a…

March 5, 2020

How to Avoid the 6 Common Website Redesign Mistakes Companies Make

So, you’re thinking about redesigning your company website – great! Websites can be one of the most powerful marketing tools for an organization. Crafting an…

December 6, 2017

4 Characteristics of Great Web Writing

Recently one of our clients asked us if we had any tips on how to write for the web. We do and thought we’d share…

September 14, 2017

How to Use Flagship Content to Create Better Content Experience

Have you noticed your organic page rankings dropping over time? If so, it’s not surprising. Changes to Google algorithms have made it harder to rank,…

September 14, 2017

[Infographic] Why Digital Video Should be in Your Future

Digital marketing is constantly changing and evolving. So, you may ask yourself, what is the next big thing and why should I think about using…

September 14, 2017

Here’s Why Digital Video Should Be in Your Future

Digital Marketing is always changing – and the next sea change coming your way centers around the role video plays in the digital world. In…

September 14, 2017

How to Write Effective META Descriptions

Sadly, it’s easy to let Meta description content slide. After all, Meta descriptions aren’t displayed in the pages the user sees, nor are they as…

July 24, 2017

What is Inbound Marketing?

There’s been a lot of talk about inbound marketing recently – and a lot of people trying to understand how inbound differs from traditional marketing.…