211 total posts
July 24, 2017
Social Media Marketing: Google+ Latest Revision
By virtue of last week’s major overhaul, Google+ is focusing on the features that have had the most success and engagement in the recent past.…
July 24, 2017
Website Design & Development Case Study: Portland Public Library
Focus on usability & integration results in exceptional user engagement The Situation As consumption of media has moved increasingly towards a digital model and social…
July 24, 2017
Performance Digital Marketing: Back to the Future
When personal computing first arrived on the business desktop, there was a lot of talk about bits and bytes, but not much buzz about its…
July 24, 2017
Social Media Marketing: Google+ Best Practices
Note: This is another post in our series on social media for business marketing. We’ve been hearing a lot of not so great news about…
July 24, 2017
The Importance of Mobile Friendly Websites
On April 21, 2015 Google once again rocked search engine optimization (SEO) marketing world with a new algorithm change. Google called it a “mobile friendly update,”…
July 24, 2017
Shining a Light on Dark Search Results
Many of our clients have seen an increase in direct traffic results over the past few months. Typically, direct traffic is generated by Internet users…
July 24, 2017
Digital Marketing for a Tourism DMO: The Test and the Tweak
The key to effective digital campaigns is found in the continual testing and tweaking of each segment of each campaign. Read on to see how…
July 24, 2017
SEO Best Practices: How to Write Effective Title Tags
Note: This post begins a series explaining how you can improve the on-page SEO quality for your website. If you’d like to improve your on-page…
July 24, 2017
Social Media Marketing: LinkedIn Best Practices
Note: This is another in a series on social media for business marketing. Updated: January 2020 With more than 660+ million users, there is no…
July 24, 2017
The Role of Social Media in Inbound Marketing: Strategy and Tactics
Part two of a two-part interview with content marketing specialist Hannah Richards In Part One, Social Media in Inbound Marketing: Laying the Groundwork, Hannah laid…
