211 total posts
December 27, 2017
What is the Google Mobile-First Index?
Recognizing that more people access the web from mobile devices like smartphones and tablets than desktops or notebooks, Google is planning the next revolution in…
December 27, 2017
[Infographic] Preparing for Google’s Mobile-First Index
Now that internet usage on mobile devices has exceeded usage by desktops, Google is ready to switch to a mobile-first index for search results. That…
![[Infographic] Preparing for Google’s Mobile-First Index](https://www.vontweb.com/wp-content/uploads/2019/01/Mobile-First-Index-Infographic-600x340.jpg)
December 14, 2017
The Impact of Google’s Longer Snippets on SEO Strategy
You’re not going crazy. The snippets (or meta descriptions) that are now appearing on Google Search Engine Results Pages (SERPs) have indeed gotten longer. Sistrix…
December 11, 2017
Digital Marketing for Community Banks & Credit Unions: A Basic Plan
Community banks and credit unions that use the power of the digital world in their marketing efforts reap a cornucopia of benefits including loan, earnings,…
December 6, 2017
More than SEO: Great Website Optimization
Time was great website optimization meant populating your website with certain keywords in the hopes that (like laying bait) search engines would latch on to…
December 6, 2017
4 Characteristics of Great Web Writing
Recently one of our clients asked us if we had any tips on how to write for the web. We do and thought we’d share…
December 6, 2017
Need to Know: Digital Marketing Terms 101
Ever feel overwhelmed by digital marketing? If you’re not currently working in the digital world, or only dip your toes in from time to time,…
December 6, 2017
A Beginner’s Guide to A/B Testing
Looking for a low cost way to increase your business’ conversion rate? If you are, then it’s time to start A/B testing. Doing so can…
December 6, 2017
How to Take A/B Testing to the Next Level
You’ve figured out that A/B testing is an effective (and low cost) tool for increasing the conversion rate of your emails, landing pages, paid ads,…
December 6, 2017
Understanding AdWords Quality Scores
You’re about to start a PPC campaign with Google’s paid advertising product, AdWords. You know that AdWords is effective because it allows your ad to…
