As a marketing channel, search engines are building critical mass. Search engine optimization (SEO) is influenced by an average of 6.7 billion searches performed each month in the US alone. Studies show that 90% of searchers click on one of the first three pages. Nearly 87% of this search engine traffic comes from the organic (natural) listings.
SEO is a continuing process which, when executed correctly, allows a website to gain free listings within the major search engines without incurring ongoing marketing costs. Because SEO relevance requirements and search engine algorithms change constantly, obtaining a high ranking for your site today does not guarantee that you will maintain it. That is why SEO is an ongoing effort. If done correctly, SEO can reap an enormous number of "free" clicks throughout the year, year-after-year, for a relatively modest initial investment.
At Vont, our search engine specialists optimization deliver ethical, innovative techniques and comprehensive solutions that provide a focused commitment to your search marketing efforts. We utilize a number of important content management techniques including proper keyword selection and saturation, meta tag and page title specificity, consistent site architecture, and a number of internal and external linking strategies. When integrated into your website, these SEO best practices improve your site’s visibility in the major search engines making your site easier to find.
Vont's organic search engine optimization services include:
* Keyword phrase analysis and selection * Title, meta keyword, and meta description optimization tailored to your site
* Content optimization to increase relevancy in search engines for target keyword phrases
* Consulting and implementation for content updates to increase search engine results
* HTML code optimization
* Customized SEO projects
* Generating benchmarks, key performance indicators & workflow timelines
* Directory submissions and positioning in Google, Yahoo, MSN, and DMOZ
* Boosting link popularity by developing high quality inbound links
* Performing ongoing maintenance & tracking
* Implementing effective new tactics as they emerge
* Monthly web analytic reporting
* Recommendations to increase ranking & website conversion rates
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